In a lawsuit filed last month against Lind's company, Trollco Inc., Shanahan said he verbally agreed to endorse the development in Windsor in exchange for a lot. He's seeking as much as $250,000 in damages because the company sold the lot without his knowledge. According to the lawsuit, the verbal agreement was reached in 2001 between Lind, Lind's partner Steve Watson, a former Broncos wide receiver turned real estate developer, and Shanahan. Relations soured after Watson, who is now a Broncos wide receiver coach, and Lind parted ways. "As a result of the friendship and trust between the three men, the agreement was never reduced to writing," the lawsuit states. In his answer to Shanahan's lawsuit filed in state district court in Weld County, Lind on Wednesday said the Broncos' coach never fulfilled a verbal agreement to become the official spokesman. Lind said Shanahan participated in a photo session in July 1999, which was used to advertise the development, but the agreement included an extensive multimedia campaign, including radio. "I'm completely taken aback that Mike would divert everything he's got going on to do this," Lind told the Greeley Tribune. "In Mike's world, this is not a very large item." A message left after hours by The Associated Press with Shanahan's attorney, Harvey Steinberg, was not immediately returned.
Shanahan sues developer over botched endorsement deal
GREELEY (AP) - Denver Broncos coach Mike Shanahan has filed a lawsuit against Martin Lind, a northern Colorado developer and owner of the Colorado Eagles minor league hockey team, over a botched endorsement deal the two made while friends.