DENVER — Ball Corporation and Kroenke Sports & Entertainment (KSE) have revealed a new marquee and exterior signage on Ball Arena.
KSE said this is the first time in the venue’s 22-year history that the arena name will be on the building.
Denver's multi-purpose downtown arena had been named Pepsi Center since its 1999 opening before being renamed Ball Arena in October 2020. The arena serves as home of the NBA's Denver Nuggets, NHL's Colorado Avalanche and Colorado Mammoth of the National Lacrosse League (NLL).
"We are excited to celebrate our partnership with Ball Corporation and officially reveal the new signage at Ball Arena," said Matt Hutchings, KSE Executive Vice President and Chief Operating Officer. "Working together, we believe this partnership is transformative and will continue to help redefine the way arenas and stadiums operate globally."
RELATED: Pepsi Center renamed Ball Arena
Ball Arena
Ball has partnered with KSE to reduce plastic waste and bring fans a more environmentally friendly visitor experience.
According to KSE, by introducing multiple sizes and formats of infinitely recyclable aluminum cans, cups and bottles, Ball Arena has eliminated more than 275,000 plastic cups and bottles and is on pace to eliminate more than one million plastic cups and bottles in 2022.
"From the beginning of our partnership, Ball and KSE have focused on leveraging the influence and reach of sports and entertainment to drive meaningful change in sustainability," said Dan Fisher, President and CEO-elect, Ball Corporation.
"Going into year three at Ball Arena, today we celebrate the continuation of our goals and broader progress we've made together on helping venues both reach their sustainability targets and bring fans a more environmentally friendly visitor experience through increased use of infinitely recyclable aluminum cans, cups and bottles. We look forward to continuing to work with KSE in Denver and beyond."
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